Scotland - “A taste of Scotland” development plan launched

A new plan to develop food and drink tourism in Scotland has been launched which ‘will aim to deliver an additional £1 billion to Scotland’s economy by 2030’.

The industry-led Food Tourism Scotland Action Plan, launched this week by the industry and First Minister Nicola Sturgeon on the Isle of Arran, sets out a range of actions seeking to maximise the potential of two of Scotland’s most successful sectors - tourism and food and drink.  

Measures in the plan include:

• The creation of a food tourism apprenticeship programme
• Supporting the top 100 visitor attractions to achieve ‘Taste Our Best’, the quality assurance accreditation scheme promoting local sourcing
• Improved marketing for food and drink tourism
• Creating the next generation of agri-tourism monitor farms to stimulate diversification
• A further programme of Showcasing Scotland events – bringing regional buyers and suppliers together.

The plan can be found here: 'Food Tourism Scotland'